Return to top
featured in… The Huffington Post CookingLight Reader's Digest Women's Health BuzzFeed Glamour Whole Foods Oprah Winfrey Network CNN Food Network Healthline Shape

Hello! I’m Anjali. I’m a board certified health coach, author, wife, mom and food lover from the SF Bay area (now living in Seattle, WA!); with a passion for delicious food and a desire to make healthy eating easy, tasty and fun! Learn more about me here and stay for a while!

Anjali Shah

Where to buy Holle, HiPP and Lebenswert formula in the US: The Best Trustworthy Vendors in 2022!

This post may contain affiliate links. As an Amazon Associate, I earn from qualifying purchases. Please read my disclosure.
Share This:
Holle, HiPP, and Lebenswert formula

Many of you know that when I had my daughter, breastfeeding was not easy. I stuck with it for as long as I could, but eventually I needed to supplement with formula. After a ton of online research, discussions with doctors, and conversations with friends, I came up with this list of the best organic formulas for your baby (with Holle, HiPP, and Lebenswert formula ranking at the top of the list).

In coming up with the list, I realized that all of the healthiest baby formulas are produced in Europe. So in addition to identifying the formulas, I needed to find reliable places to buy European formula in the US.

The good news is – since my daughter was born in 2014, there are many more places where you can buy baby formula in the US! The bad news is, there are also still a lot of untrustworthy vendors out there. That’s why I have created a thorough screening process to find the most most trustworthy online vendors that I could feel comfortable recommending as places to buy Holle, HiPP and Lebenswert formula in the US.

As of January 2022, the below 9 online retailers are the safest and most reliable places to buy European formulas.

Some of the items below were given to me to review by the manufacturer or as part of an affiliate program. I may receive commissions if you make a purchase through the links provided. I only recommend products I’ve actually evaluated, I believe are the highest quality, and can do the most to help you and your family. By purchasing any of these products from the links below, you help keep this blog running, so thanks for your support!

My recommendations are based on the manufacturer’s claims and ingredients list, and what I feel best giving to my own family. Your individual results may be different based on your overall diet, exercise, age, weight, family history, or pre-existing conditions.

Best Places to Buy Holle, HiPP, and Lebenswert Formula in the US

1. My Organic Company

myorganiccompany

MyOrganicCompany is the only online retailer I’ve found that literally has every formula you can think of. They are always in stock of HiPP Dutch, HiPP UK, HiPP Germany, Holle, Lebenswert, Goat Milk formula, and the sensitive formulas (HiPP HA, Comfort, Anti-Reflux); but they even have Loulouka, Good Night Formula from HiPP, Stage 3 and Stage 4 formula from HiPP, Holle, Lebenswert and Loulouka!

What Makes MyOrganicCompany stand out?

  • Guaranteed availability of ALL the European formulas
  • The only reputable supplier of Loulouka
  • They offer one of the largest varieties that is also the most expansive. They carry stages up until 2 years old, so that moms have the option to continue offering high quality milk to their toddlers.
  • The business started in 2017 and now has three different warehouses across the USA to ensure formula gets to you asap.
  • A subscribe & save option (up to 7%) with delivery every 1-8 weeks. The option to buy in bulk to save more.
  • Free shipping on all orders $50 and up, arriving within 2-3 business days.
  • Receive an additional 5% off using the code “THEPICKYEATER” at checkout
  • Amazing customer support (turnaround within 24 hours)
  • A comprehensive mixing guide in case customers lose their instructions!

2. Organic’s Best

Organic’s Best is based in Germany, and is passionate about making organic baby formula and baby food available internationally (to any family who wants it!) They carry HiPP DutchHiPP GermanyHiPP UKHolleLebenswert, and Loulouka. They also carry HiPP HAHiPP Comfort, and HiPP AR.

One thing that makes this company unique is that they ship internationally for free, and they will guarantee fast delivery between 1-4 business days. Additionally, every new customer also receives two free boxes of formula! They have low prices, and they include free shipping insurance for every order, and they guarantee availability of all formulas – so you never have to worry about your favorites being out of stock!

3. Bottles & Burps

When it comes to affordability, Bottles & Burps is the lowest priced US retailer I have found that sells HiPP, Holle, Lebenswert and Kendamil. They can get all of these products to most US households in 1, 2, or 3 days from their US warehouses with their standard free shipping (shipping is always free!) I met with Courtney and Blake, the co-owners, and learned that they had the same experience as I did when trying to find healthy formula for their little one. They are committed to bringing high quality, European formula to parents in the US at an attractive price.

What makes Bottles and Burps stand out?

  • Bulk pricing discounts which start at 2 boxes of formula and increase as you buy more
  • To save even more, you can order bundles direct from their warehouse in Germany (with free, express 2-5 day shipping to the US)
  • FREE shipping for all orders, no matter whether shipped from the US or Germany
  • US shipped orders arrive in 1-3 days with their standard free shipping (usually 1-2 days for most areas, but sometimes 3 days)
  • $10 discount code using the code PICKYEATER10 (just enter it manually in the checkout process, minimum purchase of $125)

4. Organic Formula Shop

organic formula shop

Organic Formula Shop is a family run company that delivers HiPP and Holle straight from the Netherlands, which prevents the formula from being stored at multiple warehouses.

What Makes Organic Formula Shop Stand Out?

  • Founded by two Dutch parents committed to getting affordable European formula to parents in the US.
  • No matter your order size, all orders are delivered via Express DHL within 4 business days.
  • 1:1 help to find the right option for your baby
  • 24/7 customer support
  • Bulk purchasing for a 20% discount
  • $5 off every order by using the code thepickyeater at checkout
  • They offer a Single Parent Scholarship designed to support a single mother or father with their college or graduate education

5. Organic Baby Food

Organic Baby Food - where to buy the best organic baby formula - holle, hipp and lebenswert formula

Organic Baby Food is a reputable, online retailer based in the EU who has fast shipping to the US! They sell HiPP, Lebenswert, and Holle, along with Hypoallergenic formula and Goat’s Milk formula. They have reasonable prices, reliable shipping (within 1-3 business days!), amazing customer support, and I have been in contact with the owner personally.

What Makes OrganicBabyFood Stand Out?

  • Guaranteed delivery within 2 days
  • Money back if your shipment is delayed
  • Dedicated customer support (a few hours turnaround time for emails or direct phone support at 1-800-701-4303)
  • Occasional promotions and discounts (sometimes up to 60%)
  • They are also giving readers of The Picky Eater a 10% off coupon code at checkout – just use the code: PICKY and you will get the discount!
  • They carry organic cereals and snacks for babies from HiPP/Holle/Leb as well!

Note: I’m in personal contact with these distributors and feel comfortable recommending them to you as reliable and safe places to purchase European formulas.


Please note that The Picky Eater is not responsible for the quality of either the formula itself or the experience of ordering from any of the distributors listed above. I am simply saying that based on my research, if I were buying a European formula for my own child, I would feel 100% comfortable getting it from any of the vendors listed in this post.

207 responses to “Where to buy Holle, HiPP and Lebenswert formula in the US: The Best Trustworthy Vendors in 2022!”

  1. Hi Anjali,

    ORGANICBABYFOOD has by far the best prices. Trying to understand if there is a catch/trade off of some sort. Otherwise why would anyone order from e.g. Myorganiccompany. Thank you!

    • Hi Maria! Organic Baby Food is a great distributor! But MyOrganicCompany has more selection and sometimes has faster shipping – that’s the main difference between the two!

  2. Hi there!

    I tried purchasing from a EU company and my order was confiscated by U.S. Customs. Additionally, I have noted that several U.S. distributors are no longer accepting orders since the FDA recall of HIPP and Holle in August. I’m really worried I won’t be able to get more since we finally found a formula that works for our LO.

  3. Hi! Is babysbestfood.com a reliable site?

    Also, in regards to the Dutch Hipp formula – what is the tin made out of? Not crazy about it being in a tin.

    Thank you!

  4. Do you know where I can get Loulouka goats milk or kendamil goat milk for a reasonable price and free/fast shipping? Everything is taking so long to ship to us. Thank so much!

  5. Hello,

    Have you heard anything about YummyGanics? I’ve purchased from them in the past and haven’t had any issues but want to make sure.

    • Hi Kirsten! I haven’t heard anything about YummyGanics, but my only caution would be to make sure they are shipping from Europe directly to the US (vs. US to US) — because if they are doing the latter they aren’t following FDA guidelines for shipping non-US products. Hope that helps!

    • Hi Katie! I haven’t worked with them closely but I do believe they are legit – I know parents who have ordered from them and have had a great experience!

  6. I cannot recommend beyondorganicbaby.com – I ordered from them in preparation for our new arrival so we would have some formula on hand. The shipping box arrived opened And the perforated pull tab on the product box was opened as well. I sent pictures and reached out to the support contact the same day and followed up over the course of 10 days but haven’t even received a response of any kind – surprised at this lack of customer care . I bought another few boxes from Organic Start and they shipped the next day. Thanks for this list!!

    • Oh wow! I’m so glad this list was helpful for you! Organic Start is a great option! And thanks for letting me know about beyondorganicbaby.com. I hadn’t heard of them before, but it’s good to know what your experience was like in case other readers ask me about them! Thanks!

  7. Hi, Anjali,

    Thank you so much for taking the time and effort to out this list together. My Amazon HiPP Germany retailer no longer sells the baby cereal anymore. I’ve used your baby food recipes before, and am grateful to be able to return back for more guidance. Your work is appreciated. Thanks.

  8. Hi!

    Do you know anything about organic baby shop? I’ve bought from them in the past. They are based out of Brooklyn.

    • Hi Gabrielle! I have heard of them but haven’t talked to them in detail so I can’t speak to their shipping/storage/etc. practices, but I have heard of them before!

  9. My son is 7 months and has been exclusively fed breast milk so far. We now need to introduce formula, but don’t know which stage to start with. Should I start with Stage 1 since he hasn’t ever had formula or Stage 2 since he’s older than 6 months?

    • Hi Kristen! The main difference between Stage 1 and Stage 2 is the level of iron (Stage 2 has more iron) – so you could start him on 1 box of Stage 1 just to ease the transition and make sure the formula with the lower iron isn’t constipating him or anything, and then once he is doing well on Stage 1 you can move him to Stage 2. Hope that helps!

    • Hi Farhad! I don’t know much about them honestly – they might be fine but I just haven’t spoken with anyone there so I can’t vouch for them!

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to newsletter

Copyright 2022 The Picky Eater®, LLC. All rights reserved.