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Hello! I’m Anjali. I’m a board certified health coach, author, wife, mom and food lover from the SF Bay area (now living in Seattle, WA!); with a passion for delicious food and a desire to make healthy eating easy, tasty and fun! Learn more about me here and stay for a while!

Anjali Shah

The Best Natural Products for Babies (2020 Guide)

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There are so many things to learn when you’re a new parent. Beyond all of the baby-care basics, there’s the whole world of figuring out what products you need, what items you want in your nursery, and how to ensure that everything you buy is safe and non-toxic for your baby! That’s where this guide comes in: these are the best natural products for babies including skin care, diapering, food, formula, shampoo and bath products.

The Best Natural Products for Babies- photo of baby care products - clothes diapers socks stuffies

When I first got pregnant, I remember being overwhelmed with the sheer volume of information that was thrown at me.

It was hard enough to figure out what to buy, let alone determine whether those items were manufactured using nontoxic or organic ingredients.

While I was always conscious about ingredients in food, I never really thought about the ingredients in skincare, shampoo, clothing, etc. until I became a mom.

But once I learned about the laundry list of toxic ingredients that can be found in skincare products – I realized I wanted to be more careful when choosing the best products for my kids!

Why Are Natural Products for Babies Important?

If you look at most products made for babies (and adults!), you’ll find that they very likely contain ingredients that are linked to hormone disruptions, allergies, inflammation or are carcinogenic in nature.

This is because FDA regulations are pretty relaxed when it comes to skincare and other products, so these ingredients tend to be pretty prevalent.

Babies are the most susceptible to the effects of these chemicals, because their bodies are still growing and developing, and they don’t have the same ability to detox from harmful substances as adults do.

The good thing is, there are plenty of safe, natural baby products available! When it comes to which ones to prioritize, just do whatever works with your budget – having some natural products is better than none!

How To Find the Safest Baby Products

Here’s what I looked for when determining this list of the best natural products for babies:

  • EWG Verified, Made Safe Certified, or USDA Organic
  • Free of These 20 Toxic Ingredients
  • No artificial fragrances
  • No animal testing
  • Ingredients you can (generally) pronounce

What Are The Best Natural Products for Babies?

Top 10 Best Skincare & Lotion Products for Babies

earthmama baby lotion
EarthMama Unscented Lotion

EarthMama is USDA Certified Organic, NSF/ANSI 305 and Non-GMO Project Verified. Their lotion has no added fragrance, no petroleum, mineral oil, or parabens.

beautycounter balm
BeautyCounter Baby Daily Protective Balm

Beautycounter is committed to using 100% clean ingredients in their products. While they are not 100% organic, they do use some organic ingredients and they are EWG verified.

natures paradise shea relief cream
Nature’s Paradies Shea Relief Cream

Nature’s Paradise is organic, hypoallergenic, non-toxic, vegan & cruelty free. Their products contain no chemicals, parabens, phthalates or GMOs.

babo baby lotion
Babo Sensitive Baby Lotion

Many of Babo Botanical’s products are EWG verified. This particular lotion is hypoallergenic, fragrance free, gluten, soy and dairy free. It is also enriched with Babo’s Organic Nutri-Soothe™ Complex packed with vitamins.

baby boo lotion
Baby Boo Lotion

Baby Boo’s lotion contains all natural and organic ingredients. It is paraben free, dea free, cruelty free and vegan.

era organics superbalm Natural Products for Babies
Era Organics Superbalm

This is a great balm for super sensitive skin (and they have a money back guarantee)! It’s Certified Organic, paraben free, alcohol free, fragrance free and contains no toxins, phthalates, petrolatum, mineral oil and cruelty free.

baby mantra lotion
Baby Mantra Calming Lotion

All of Baby Mantra’s products are EWG verified, Natural Products Association Certified, PETA Certified and vegan. They’re natural, organic, non-toxic and hypoallergenic. This lotion doesn’t contain any sulfates, parabens, phthalates, dyes, and synthetic fragrances or chemicals.

puracy lotion Natural Products for Babies
Puracy Baby Lotion

While Puracy isn’t 100% organic, they do use many organic ingredients. They are also Certified Cruelty-Free, plant-based, nontoxic, hypoallergenic, contain no silicones or parabens, vegan, gluten-free, and biodegradable.

pleni naturals
Pleni Naturals

All of Pleni Natural’s products are certified non-toxic through Made Safe. They are also certified vegan, cruelty-free, dermatologist-tested, allergy-tested, and gluten-free.

mambino organics lotion Natural Products for Babies
Mambino Organics

Mambino is made with organic ingredients, is vegan, free of chemicals and synthetic preservatives.

Safest Diapers and Wipes for Babies

The main thing to look for when it comes to diapers/wipes/etc. is that they don’t include any of these ingredients:

  • No dioxins (chlorine bleach)
  • No volatile organic compounds (VOCs – e.g. toluene, ethylbenzene, and xylene)
  • No TBT
  • No fragrances or dyes that contain parabens/pthalates/etc.
  • No formaldehyde-releasing chemicals (e.g. formaldehyde, quaternium-15, DMDM hydantoin, imidazolidinyl urea, diazolidinyl urea, polyoxymethylene urea, sodium hydroxymethylglycinate, 2-bromo-2-nitropropane-1,3-diol (bromopol) and glyoxal)
  • No Propylene glycol or polyethylene glycol, no SLS or SLES (Sodium Lauryl/Laureth Sulfate), no Triclosan, no Methylisothiazolinone (MIT)

Here are the best natural diapers and wipes I’ve found:

bambo nature diapers
Bambo Nature Diapers

These diapers are biodegradable, chlorine free, cruelty free, FSC Certified. They’re free of harmful chemicals and all known allergens, and have a unique three-layer design and super-absorbent core that can stand up to multiple wettings—even overnight!

earth + eden diapers Natural Products for Babies
Earth + Eden Diapers

Earth + Eden is free from lotions, parabens, latex, fragrance, and chlorine bleaching. It’s cruelty free – not tested on animals; made with SFI Certified sustainably sourced fluff; printed with non-toxic water-based inks and produced in a zero waste to landfill facility!

pampers diapers
Pampers Hypoallergenic & Unscented Diapers

These aren’t your typical Pampers diapers. They’re made from 100% certified sustainably sourced wood pulp. They are also made without chlorine bleaching, fragrance, lotion, parabens, and EU 26 allergens. rnMade with premium cotton, soft plant-based fibers, and other thoughtfully selected materialsrnPampers Pure Protection diapers are gentle and hypoallergenic, for unbeatable skin care vs. Honest diapers (based on Size 4)rnUp to 12 hours of trusted Pampers leak protection. Size 4 (22 – 37lbs)rnMade with 100% certified renewable electricity and sustainably sourced wood pulp

water wipes
Water Wipes

These wipes have just two ingredients: 99.9% water with just a drop of fruit extract. The wipe material is a blend of 80% polyester and 20% viscose, which makes 20% of the wipe biodegradable. They are vegan society accredited, hypoallergenic, contain no parabens or sulphates, and received the national Eczema association of America seal of acceptance.

pampers wipes Natural Products for Babies
Pampers Hypoallergenic Wipes

Pampers Hypoallergenic Wipes are made with 99% pure water and 1% dermatologically tested cleansers. Free of alcohols (ethanol or drying alcohol), dyes, parabens, and fragrances.

Best Natural Diaper Rash Cream for Babies

earth mama diaper balm Natural Products for Babies
Earth Mama Diaper Balm

100% organic, dermatologist tested and clinically tested for irritation. No petroleum, parabens or artificial fragrance. Can be used as a diaper balm for diaper rashes or just to prevent diaper rash; can also be used as a balm for any other irritated skin as well!

beautycounter diaper balm
BeautyCounter Diaper Rash Cream

EWG Verified, formulated with non-nano zinc oxide, this diaper cream treats and helps prevent redness and irritation with safer ingredients.

Best Natural Baby Food

When it comes to baby food, your best option is really to make your own to ensure it’s 100% organic and has no added sugars or preservatives! But if that’s not possible, the next best thing is to find healthy baby food pouches that meet these criteria:

  • No added sugars, and less than 8g of natural sugar (from fruits) per pouch
  • Only contain vegetables, or are vegetable-forward (e.g. 3 vegetables listed first on the ingredients list and then 1-2 fruits listed as #4 and #5).
  • High in fiber (2g or more)

Best Natural Baby Formula

When it comes to baby formula, there are a few things to look for to find the best option for your little one:

  • Organic and Non GMO: Either certified USDA organic, or EU certified organic. This means that it was produced without pesticides, GMOs, hormones, and should have no artificial or synthetic ingredients.
  • Whey:Casein Ratio: You want to find a formula that has a whey: casein ratio of 60:40, which most closely mimics breast milk. 
  • Grass Fed: Since organic formulas use cow or goat milk look for ones that are grass fed.
  • No Added Sugars in the form of syrups or syrup solids (e.g. brown rice syrup, corn syrup, glucose syrup solids)
  • No Soy or Carrageenan

This guide outlines the best natural baby formula options on the market today!

Shampoo and Bath Products


earthmama sunscreen
Earth Mama SPF 40

No chemicals, no artificial fragrance, non-nano zinc. Water resistant, UVA/UVB protection, contains organic ingredients. NSF/ANSI 305 Certified by Oregon Tilth.

beautycounter sunscreen
BeautyCounter SPF 30

Water-resistant, formulated with non-nano zinc and California Poppy, UVA/UVB protection, Reef-friendly and eco-friendly.

babo sunscreen
Babo Botanicals SPF 30

80 minutes water and sweat resistant, 100% Non-Nano Zinc Oxide Sunscreen, contains organic ingredients, hypoallergenic. Free of: Gluten, Dairy, Soy, Peanuts, Almonds, Walnuts, SLS, Sulfates, Parabens, Phthalates, Synthetic Fragrances, Dyes, Sodium chloride, Formaldehyde, MEA, DEA, TEA, and most common allergens. UVB/UVA protection.

badger baby sunscreen
Badger Baby SPF 30

Has only 7 simple ingredients: non-nano zinc oxide, organic sunflower oil, organic beeswax, sunflower vitamin E, organic chamomile, organic calendula, and organic seabuckthorn. Gluten-free & hypoallergenic, UVA/UVB protection, water resistant for 40 minutes. Reef-safe. EWG certified. Eco-friendly and biodegradable. 98% organic ingredients. Non-GMO and contains no dyes, parabens, or other artificial ingredients.

babyganics sunscreen
Babyganics SPF 50

Reef safe, made without oxybenzone and octinoxate. Formulated without: PABA, phthalates, parabens, fragrances or nano particles. UVA/UVB protection.

The Best Natural Products for Babies- photo of baby care products - clothes diapers socks

Other Things To Consider

  1. Switch to Organic Cotton Bedding: According to the Organic Trade Association (OTA), 25% of the world’s insecticide use and more than 10% of the world’s pesticides are for cotton crops. These chemicals can be toxic or allergy-inducing for babies. Avoid the risks by using organic cotton which is grown without the use of toxic pesticides or fertilizers, and has a lower environmental impact.
  2. Choose Organic Clothes & Stuffies: For the same reasons as above, look for clothing brands that use 100% organic cotton; in addition look for dyes with low impact, heavy metal-free colors which do not contain harmful chemicals (PVC and phthalate free), don’t use chemical bleaches and are formaldehyde free.
  3. Choose BPA Free Bottles/Accessories: To help reduce exposure to chemicals found in many plastics, try switching to products made without the toxic chemical Bisphenol-A or “BPA,” which can disrupt hormones and may lead to a number of health problems. Switching to BPA free containers for food storage will help keep your baby from digesting chemicals being transferred to their food.
  4. Look for BPA/Toxin Free Toys and Teethers: Avoiding plastics overall can sometimes be challenging, so checking the resin code/number is always a good idea. Plastics labeled 1,2, 4, or 5 are considered safer. If you want to completely avoid plastics altogether, choose natural materials like unpainted wooden toys and organic cotton cloth or plush toys. Many toys/teethers made from these safer materials are available to help you stay away from plastic! Also, another tip is when buying painted toys, make sure the paint is non toxic and lead free.
  5. Buy Safer Cleaning Products/Detergents: Most conventional cleaning products contain lots of toxic chemicals which would be harmful to anyone and especially a growing child. Try choosing only natural, eco friendly cleaning products (which clean just as well as conventional cleaners without the added toxins).

I hope this guide helps you find the best products for you and your little one!

Note: These products are based on my own personal recommendations and what I would use for my own kids. I am not a medical professional, and you should always consult with a doctor before trying any products I recommend with your child(ren).

10 responses to “The Best Natural Products for Babies (2020 Guide)”

  1. Love this post. Thank you for sharing so many natural products. I will share it with my friend she will soon become a mother.

  2. Hi Anjali – Thanks for all the useful info. Love your blog. Just wondering which cleaning products have you used?

    • Hi! No problem – so glad it’s helpful! We use Seventh Generation and Mrs Meyers cleaning products in our house!

  3. Love your posts! Just wondering what you recommend for baby skin care products. Looking for lotions and body/hair wash. Thanks!

    • Thanks so much Alli! For body/hair wash – I love California Baby Tear Free Fragrance Free wash. It’s a shampoo/body wash in one and I’ve been using it for Layla ever since she was born and it’s been great. And it’s 100% tear free which is a huge plus (unlike some brands which claim to be tear free but are totally not!). For lotion, I’ve used the Honest Company’s lotion, and a bunch of different all natural/organic baby lotions from Whole Foods, and all have worked well for us (and Layla is prone to dry skin so that’s saying something!). Hope that helps, let me know if you have any other questions!

      • Hi Anjali
        I noticed you had the Lambs and Ivy bedding – is that Organic cotton? They don’t mention organic cotton on their website


      • Hi Jenna! It’s not unfortunately, but it was a gift from family that we couldn’t turn down! With all of these recommendations my advice is to just try your best – no one can follow everything 100% perfectly all of the time 🙂 Hope that helps!

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