Where to buy Holle, HiPP and Lebenswert formula in the US (a trustworthy vendor!)

by Anjali @ The Picky Eater on August 12, 2016


Many of you know that when I had Layla, breastfeeding was not easy. I stuck with it for as long as I could but eventually I needed to supplement with formula.

And after a ton of research, I came up with this list of the best organic formulas for your baby. Last year, I began a screening process to find the most trustworthy online vendor that I could feel comfortable recommending as a place to buy HiPP, Holle, and Lebenswert in the US.

My search led me to Organic Munchkin

Why is it important to find a vendor in the US? The main concern I’ve heard from all of you when it comes to ordering overseas is that it can be very nerve-racking. You can’t be certain of delivery times, formula isn’t always in stock, and you have no idea whether your formula will pass through customs inspections that could open, contaminate or irradiate your package. And I completely agree with all of these concerns!

This is where Organic Munchkin comes in. I have spoken with Peter, the owner of Organic Munchkin, multiple times over the past year and after researching him and his business thoroughly, I feel confident in recommending Organic Munchkin as a resource for purchasing HiPP, Holle, and Lebenswert in the US. Organic Munchkin has some of the lowest prices I’ve seen for HiPP, Holle, and Lebenswert formula sold in the US when purchased in bulk. And they offer free same-day USPS Priority shipping for orders placed before 2:45PM EST on Monday-Friday. After working with Peter over the past year, I can confidently say that formulas purchased from Organic Munchkin are safe, authentic, and reliable.

Other reasons why I love Organic Munchkin: 

1) Organic Munchkin’s founder, Peter, is a health-minded father of triplets. When his children were infants, he and his wife had to supplement with formula, but his babies didn’t respond well to the options available in the US. Everything changed for the better when they found HiPP and Holle formula. Organic Munchkin grew out of their mission to get the best formula to the U.S. to feed their own babies.

Here’s a quote from Peter: “My family was in the European food business owning several brick and mortar European stores in the past in Astoria, Queens, NY. We have a network of importers and this was my obvious choice to go to my family and ask to import formula for my babies to save money since I had triplets. I then sold so much to friends and family that the obvious choice was to adapt my online skills, with my family skills, and create Organic Munchkin.”

2) Peter is from a family of importers, so he’s able to effectively source large quantities of formula directly from Europe. He sent me documentation and photos to verify the supply chain. Also, you can be sure the formula isn’t irradiated because they ship through containers (not air) 90% of the time. Sometimes they do ship in through air if they are running low for some units. In that case, they put in paperwork asking not to be irradiated due to the nature of the product and that has worked.


3) Organic Munchkin will always have formula in stock! Peter has been working over the past year to beef up his supply chain to help make this happen.

4) Organic Munchkin is based in Astoria, New York. If you contact them, you’ll get a response quickly and from someone who actually works at the company (vs. a call center!)

Please note that The Picky Eater is not responsible for the quality of either the formula itself or the experience of ordering from Organic Munchkin. I am simply saying that based on my research, if I were buying a European formula for my own child, I would feel 100% comfortable getting it from Organic Munchkin, and they would be my go-to source of ordering European formula. This post contains affiliate links. 

{ 10 comments… read them below or add one }

Diana August 24, 2016 at 1:20 am

We purchase Lebenswert stage 1 and 2 from http://www.organicbabyfood24.com and couldn’t be happier with the products received.
This company is wonderful! I had an issue with delivery of my first order, it was accidentally left outside the wrong apartment, and they reimbursed my entire cost. I was so pleased with their customer service that I felt more than comfortable going back to them for future orders – they follow through on their commitment to offer quality products and ship them to the US with no hassle, and it’s made all the difference!
It’s by far the best formula we’ve tried (and we’ve tried quite a few organic formulas from the US). It dissolves easilly, and it’s friendly on our little one’s digestive system. In terms of cost, the total including shipping costs, is quite comparable to what I was paying for organic formula here in the States, so the choice for us to keep going back to Organic Baby was an easy one!


Anjali @ The Picky Eater August 25, 2016 at 5:41 am

That’s good to know Diana! Leb is a great choice – and I’m glad you’ve found a vendor that works well for you! One issue with Organic Baby that I’ve heard is that they don’t offer free shipping to everywhere in the US. I had a reader in Oregon who tried to order just one box from them and it cost $32 in shipping (for a $28 box of formula!) That’s why I recommend Organic Munchkin – they offer free shipping to anywhere in the US!


Jacob September 1, 2016 at 3:03 am

I was a bit skeptical to order something that would be coming to me overseas but after hearing really great things, I decided to try it. http://www.organicbabyfood24.com is cheaper than any seller in the US! If you buy stage 1 starter kit (12 boxes) the cost is approx $18 for a box including shipping.
My package came so much quicker than I thought it would, they threw in all kinds of extra goodies like free samples and a cute tote bag, and customer service was awesome. Will definitely be ordering from them again!


Anjali @ The Picky Eater September 1, 2016 at 8:19 am

Good to know, thanks Jacob!


Shwetha August 26, 2016 at 5:46 am

HI Anjali,
Thanks for this post! It was a challenge to get Hipp in the US when my son was born. It is great to know that it wont be an issue when our second one arrives!…My question to you is do you still think that HIPP or Holle are the best choices out there or fast forward three years would you rate the formulas differently?


Anjali @ The Picky Eater August 26, 2016 at 5:54 am

Hi Shwetha! No problem at all! Glad you found this post helpful 🙂 I would still recommend HiPP and Holle as great choices, but more specifically now the Dutch version of HiPP is the best one out there (the Germany and UK versions of HiPP are still good but the Dutch one is just a little bit better 🙂 ), and Lebenswert is actually better than regular Holle, and now there is a new formula – Topfer that’s just as good as the Dutch version of HiPP and Lebenswert! So those would be my top 3 formula options now, but regular HiPP and Holle are still also great options. Hope that helps!


Shwetha August 26, 2016 at 6:03 am

Thanks a lot!


Anjali @ The Picky Eater August 26, 2016 at 6:05 am

Anytime! 🙂


Helga August 29, 2016 at 5:29 pm

Hi Anjali,
What makes you think, the dutch hipp is better then the uk/ german one?
Have you really compared the ingredients??
I did, and do not find any difference beside the size!
Please explain what makes you think that??
Thank you Helga


Anjali @ The Picky Eater August 30, 2016 at 8:14 am

Hi Helga! Great question! The differences are very subtle but they are there. The German version of HiPP has “starch” added as an ingredient, the UK and Dutch versions do not. You can see the German ingredients list here. For Stage 1, the UK and Dutch versions are pretty much the same, but for Stage 2, the UK version has “soy lecithin” as an added ingredient – emulsifier, but the Dutch version for Stage 2 doesn’t have that. You can see the UK Stage 2 ingredients here, and the Dutch Stage 2 ingredients here. Hope that helps! Let me know if you have any other questions!


Leave a Comment

Previous post:

Next post: